Programs that help people in need of health insurance evaluate the full range of alternatives available to them and select the coverage that best meets their needs.

Programs that provide information and guidance regarding available managed health care options with the objective of helping people become more knowledgeable health care consumers. Managed health care deals with the variety of methods for financing and organizing the delivery of health services in which costs are contained by controlling the provision of services.

Programs that offer information and guidance for people who do not qualify for Medicaid, do not have access to insurance provided by an employer or cannot afford privately purchased health insurance regarding their state and/or local government health insurance options (including insurance programs administered by the state or at the local level and public/private partnerships between state and/or local government entities and health insurance companies or other private organizations) with the objective of empowering them to make informed choices. Some programs may also help people who qualify with enrollment.

Programs that maintain information about community resources that are appropriate for a specific target group or human services sector (for example, youth programs or addiction services) and which link individuals who are in need of specialized services with appropriate resources and/or which provide information about community agencies and organizations that offer specialized services.

Programs that provide information about specific health and health-related topics including diseases and conditions, birth control, alcohol and drug abuse, mental health, safety and other similar topics that interested individuals can access on a website or in person, or by telephone, email, chat, text or other communication channel. Information may be in a self-serve, browsable format (for example a web resource directory or library of audio recordings) or provided by live agents with expertise in the field.

Individuals who are generally between the ages of 18 and 25 depending on the ages that specific programs use for qualification.

Individuals and families who have no health care insurance coverage and who may not be receiving adequate medical care as a consequence.

Programs that provide information and/or services that deal with the topic of health problems and/or care.

Programs that provide information and/or services that deal with the topics of environmental health, communicable disease control, immunizations and other public health issues.